Digital Architecture & Infrastructure

The architecture decision made in week one constrains what is possible in year two. We have seen what happens when this goes wrong: expensive rebuilds 18 months after launch.

We make architectural decisions based on explicit criteria: traffic patterns, content model, team's technical capacity, and performance requirements. We document those decisions so whoever inherits the codebase understands why it was built the way it was.

High-Performance Web Platforms
Custom E-commerce Systems
Scalable Cloud Infrastructure
Interactive 3D Experiences
Architecture Decision Records
CI/CD Pipeline Engineering

Cloud Infrastructure That Actually Scales

Scaling means designing the entire request path so traffic spikes do not become incidents — CDN edge caching, API response caching, and incremental static regeneration working together.

E-commerce Infrastructure Built for the Business Model

A DTC brand selling 50 SKUs needs a fundamentally different system than a multi-vendor marketplace. We scope the architecture to the actual business model, not a template.

Framework Selection: The Decision That Outlasts the Sprint

Marketing sites: Astro or Next.js static. Interactive apps: React with Vite. E-commerce: custom checkout on Stripe. We choose based on your specific requirements.